Roberto Rodes

Design research project (entrepreneurship & startups)

Design research project around entrepreneurship & startups.

Together with my brother Jose Rodes, we are carrying out this project with the purpose of identifying critical constraints that usually make entrepreneurs fail and help them improve their chances of success.

This project is an ongoing effort to discover crucial moments that startup founders tend to go through, get a profound understanding of the problems involved and comprehend the causality behind them.

This research initiative is being based on disciplines like systems thinking and jobs to be done (JTBD), as well as on other fields such as philosophy, behavioral psychology, neuroscience, sociology, education or personal growth.

For now, this research has led to the birth of Intropreneurs.

About Roberto Rodes

Product guy, software designer & engineer. Founder of Freegrowth. I love to solve problems and to improve things through technology.
Ex-CTO at Facephi, founder of Deebbler and Wakeando, I've been over ten years designing, building, and marketing native and web software products.

Join me for the ride!

In Playing the Long Game, I write about my journey as a creator and my existentialist quest for doing the right thing. It’s part of my system to make sense of the world, get better at work and life, and become a better human.

From my personal lens, I’ll delve into topics as diverse as business, strategy, design, software development, marketing, education, health, philosophy, ethics, and any other thing that might prove relevant at some point.

No more than once a week, I’ll share what I’m working on and send you the best of what I find, learn, and build along the way.

I promise to keep it worthy of your attention.

I’ll never spam you. You've got my word. You’ll be able to unsubscribe at any time by just clicking the link you’ll find in the footer of my emails.

Still, not sure? If you want to see what kind of emails you'll receive, please take a look at the Playing the Long Game archive and explore past episodes.